Performance marketing
Performance Marketing for Coaches
Generate targeted demand through paid advertising built around qualified conversations, not vanity metrics.
Where it breaks
Common Problems We See
- Ads generate cheap but poor-quality leads
- Spend increases without predictable client growth
- Creative testing has no structure
- Campaigns are disconnected from the funnel and sales process
What we build
What's Included
Campaign architecture
Account structure designed around offers, audiences and intent — not guesswork.
Creative systems
Angle libraries, hooks and structured creative testing built for coaching offers.
Meta & Google Ads
Paid acquisition across the platforms where your buyers actually pay attention.
Retargeting
Sequenced follow-up advertising for leads that didn't book on the first visit.
Process
How We Work
Diagnose
Audit spend, creative, audiences and downstream conversion.
Build
Rebuild campaign structure, tracking and creative testing plan.
Optimize
Optimize toward qualified leads, calls booked and closed clients.
FAQ
Questions Coaches Ask
Which platforms do you run?
Primarily Meta Ads and Google Ads, chosen based on your offer, price point and buying intent.
Do you need an existing funnel?
No. If the funnel is the constraint, we address that first — paid traffic amplifies whatever the system already does.
Find the leak in your acquisition system.
Get a structured review of your traffic, funnel, qualification, follow-up and measurement — and see what we'd fix first.
No obligation. If CLAW isn't a fit, we'll tell you.